Philosophy
My name is Illya Swan, and I am the photographer behind Car Narrative. Being born into the family of an amateur rally driver and vintage car restorer, the love for cars has been carefully nurtured in me since a very young age. Months of disassembling vehicles and then putting them back together teaches you the language of car design quite well: the materials used, colour choices, and engine displacement are all pieces of a cohesive story that each car can tell us.
My approach to photographing cars lies in the understanding that the whole of a vehicle is greater than the sum of its individual parts and design decisions. Each car has a narrative. It is what makes us buy into this automotive dream despite the costs.
My approach to photographing cars lies in the understanding that the whole of a vehicle is greater than the sum of its individual parts and design decisions. Each car has a narrative. It is what makes us buy into this automotive dream despite the costs.
Our Services
◦ Content creation for social media marketing and e-commerce:
∙ do proper visual justice to the cars you sell, so they leave the lot faster
∙ create a refined online presence for your business with a unique communication style
∙ place your vehicles in environments that are relatable to your customers around BC
∙ do proper visual justice to the cars you sell, so they leave the lot faster
∙ create a refined online presence for your business with a unique communication style
∙ place your vehicles in environments that are relatable to your customers around BC
◦ Documentation of ownership:
∙ freeze your favorite cars in time, so you can look back at them years later and have a proud moment sharing the photos with the children
∙ freeze your favorite cars in time, so you can look back at them years later and have a proud moment sharing the photos with the children
◦ Production of custom fine art prints
∙ add character to your space with large one-of-a-kind prints of your favorite vehicles
∙ each print is done on museum-quality paper using archival technology to last you multiple lifetimes
∙ add character to your space with large one-of-a-kind prints of your favorite vehicles
∙ each print is done on museum-quality paper using archival technology to last you multiple lifetimes